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Bringing together thousands of like-minded delegates: content marketers. Conversion optimisation and lead generation specialists, media buyers, affiliates, seo gurus and influencers.

Business Hub

Toronto is a pillar of the global economy and a home to both Fortune 500 firms and ambitious start-ups ready, able and willing to disrupt the market. As one of the largest commercial metropoli in the Americas, it’s a haven for marketers and content creators of all stripes to live, prosper and entertain.

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Buzzing Expo

The heart of the summit and a veritable bazaar of insights and products, our expo floor is the place to network with the titans spearheading the future of the digital market. This makes it the perfect place to network and hyper accelerate the future of the business.


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Content is King

With our top-notch conference agenda, you won’t find any boring sales pitches here. Only the best SEO, SEA, online marketing and e-commerce content makes it past our doors and to our eager delegates.

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Entertainment Powerhouse

Perfecting the balance between business and leisure, the summit is the place to be to network and have a whale of a time doing it.


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DAYS


Three Events – One Week

With three of our summits being present back to back in the same week, AGS Americas will be at the heart of a thriving ecosystem including leading figures from the worlds of iGaming, Land-Based and Emerging Technology.

As SiGMA, AGS and AIBC will be exhibiting back-to-back, the summit will present our lucky delegates with an endless list of opportunities to cross-pollinate with other sectors and industries. This will only hyper accelerate the innovative potential for an already creative sector.

AGENDA

06 June
07 June
08 June
09 June
08:00

DELEGATES FLY TO TORONTO

08:00 - 20:00
13:00

TORONTO BEER TOUR

13:00 - 17:00 | Westin Harbour Castle
14:00

PRE-REGISTRATION & WELCOME DRINKS RECEPTION

Collect your badge during the networking reception and beat the queue of the first day!
18:00

NETWORKING POKER TOURNAMENT POWERED BY GGPOKER

18:00 - 23:00 | Westin Harbour Castle
Following the networking reception, an ice-breaking poker tournament will be held in the evening.
09:00

CONFERENCE - SIGMA AMERICAS 2022 - DAY 1

09:00 - 18:00

Conference Room

09:00 - 13:10 Sports Betting & eSports

09:00 - 13:10

Sports wagering in Ontario

State of the union address – overview of the online sports betting market and opportunitites for growth in Ontario. Speaker should talk to data points that we have at the time. Hyper cometptive enviroment

Doug Hood

Project Director, Sports Betting
09:10 - 13:10

Sports wagering and media partnerships

Terry Debono

Partner

Gavin Roth

Co-Founder

Steven Rapp

Online Gambling Marketing Consultant

Jason Sukhraj

GM - Audience & Canada

Nic Sulsky

Chief Operations Officer
09:35 - 13:10

Sports wagering, customer acquisition and retention.

Victor Bigio

Strategic Marketing Consultant

Dustin Gouker

Vice President of North America

Jai Maw

President

Aly Lalani

Head of Marketing

Jenny Lu

General Manager, North America
10:00 - 13:10

Payments: Cryptocurrency for regulated igaming and sports betting

Use of cryptocurrency for regulated igaming and sports betting. WHich banks will accepts this form of currency? By accepting cypto payements operators gain new customers.

Jeff Ifrah

Founding & Managing Partner
10:10 - 13:10

Investing in the gaming & sports wagering industry – What investors look for in emerging technologies and markets

Four leading funds – Banking, finance and gaming sector

Quinton Singleton

Venture/Invest/Found/Advise

Edward King

Co-Founding Partner and Co-CIO

Sooraj Rao

CEO

Robert Young

Managing Director, Equity Research – Technology
10:35 - 13:10

Making room for women in the sports betting and gambling culture, especially as a place to work

Meghan Chayka

Co-founder
10:45 - 13:10

In Play wagering generating customer loyalty and transaction value

Tomash Devenishek

CEO & Founder

Benjie Cherniak

Principal

Dean MacNeil

VP Product & Managed Services

Brianne Doura-Schawohl

Founder & CEO
11:10 - 13:10

Esports Wagering in North America

Aaron Speach

Founder and CEO
11:20 - 13:10

The future of sport technologies

A peak into the future for how sports and real time data will transform gambling. Hardware and technology focus (i.e. sensors, cameras, machine learning, etc.)

Doug Hood

Project Director, Sports Betting

Tiffany Sadler

Marketing Director

Matt Manocherian

VP of Football & Research

Stuart Weston

Head of US Betting Strategy
11:45 - 13:10

Sports Handicapping – Professional handicappers make predictions on games all the time. How good are they?

Hear from men and women who set the lines about maximizing profits and minimizing losses based on the odds and win probability. To test the waters each guest panelist will make a pick on that night’s game. Who’s line was the best? Find out the next day who’s picks were the best.

Steve McAllister

Editor-In-Chief

Jack Tadman

Attorney

Harley Redlick

Kelly B. Kellner

President and CEO
12:10 - 13:10

A VIEW FROM ACROSS THE BORDER: THE STATE OF U.S. SPORTS BETTING

The latest developments state-by-state in the latest legislative and legal battels around sports wagering in the United States. Where do things currently stand in the crucial states of California, Texas, and Florida as well as many other major US markets.

Daniel Wallach

Founder
12:20 - 13:10

eSports and fair peer-to-peer skill-based play

“A subset of the larger esports environment, peer-to-peer (P2P) skill-based play is hardly a new concept. However, the growing number of game platforms is novel. Skill-based game platforms enable immediate game play that can be either synchronous or asynchronous, allow for the matching of competitors of relatively equal skill, provide the rules for various competitions and tournaments, ensure that they are complied with, and offer a level playing field. One of the most desirable characteristics of P2P competition is the agnostic approach to outcome. Platform providers have no interest in who wins or loses, they simply provide the medium for the competition. Skill-based game platforms also provide the infrastructure for causal and hype-casual video game players to wager on their individual performance. The increase in platform providers has precipitated the entry of other stakeholders as well; including, technology-based companies dedicated to integrity concerns and trade associations. As the popularity of monetized peer-to-peer skill-based game play continues to increase, it is critical that games are truly based on skill, cheating detection mechanisms are established for both platforms and games, and player protections such as a safe gaming environment and fair matchmaking are instituted and realized in a meaningful way. “

Becky Harris

Distinguished Fellow

William (Bill) Coley

Executive Director
12:45 - 13:10

eSports & gambling – Building a player base and audience for eSports

eSports Panel / player engagement (Ontario Government, eSports operators, land base operator – esports arena in Toronto)

Brandon Mastromartino

Clinical Assistant Professor, Sport Management

Tom Hearne

CEO

Grant Johnson

CEO

Steven Salz

Co-Founder & CEO

Ari Fox

Executive Producer

Robert Heller

CEO
13:10 - 14:40 SiGMA & AGS START UP PITCH

14:53 - 18:15 Online Affiliation & Digital Marketing

14:45 - 18:15

How a Disney Imagineer approaches the customer experience

Brian Collins

Global Innovation Consultant
14:55 - 18:15

How to Attract High Level Affiliates on Autopilot

Daven Michaels

Executive Chairman
15:05 - 18:15

How Culture and Content Influence eCommerce

Michelle Held

Owner & CEO
15:15 - 18:15

FROM EUROPE TO THE US & CANADA – THE CHALLENGES FACED BY CROSS-BORDER AFFILIATES

Michelle Held

Owner & CEO

FROM EUROPE TO THE US & CANADA – THE CHALLENGES FACED BY CROSS-BORDER AFFILIATES

Havard Lehn

Co-Founder

Jake Dearstyne

CRO

Michael Daly

CEO
15:40 - 18:15

Managing Affiliate Expectations in Regulated Environments – Moving from Grey to White Markets

Jeff Ownby

General Manager
15:50 - 18:15

Taking Responsibility – Regulation of Influencers

Mark Silver

Founder & CEO

Melanie Hainzer

CMO

Salah Eddine Mimouni

CEO & CTO

Conor Clarance

Head of Sports - Canada

Noor Zainab

Sports Betting Content Creator
16:15 - 18:15

The SGC Gaming Stock Indices – Opportunities and Cautions

How investors think about the various segments of the broader global gaming industry

Robert Heller

CEO
16:25 - 18:15

Crafting Lead Magnets Your Prospects Can’t Ignore

Jason Hunt

Co-founder & CMO
16:35 - 18:15

Leveraging affiliates and publishers

When it comes to getting and keeping your customers’ attention — the competition is fiercer than ever. If you want to get ahead, leveraging publishers is the key.

Ryan Knuppel

Founder & CEO

Andrew Garven

Head Of Marketing

Vincenzo Armato

Founder

Jason Hunt

Co-founder & CMO

Bilal Asad

Founder
17:00 - 18:15

Where Email Fits in the Multichannel Marketing Mix in 2022

Tom Wozniak

Executive Director of Marketing
17:10 - 18:15

How to sell out a NFT collection in 4 week or less

With 500 new NFT projects entering the bear market every day, founders are wondering how to adapt their marketing strategies so they sell out. In this talk, you learn about the evolution of NFT marketing from open Discord to closed Discords with qualified buyers.

Arvin Khamseh

NFT Marketing Expert
17:20 - 18:15

NFTs for brands: Gimmick or the biggest marketing play since email?

Fernando Antunes

Founder & Professor

Wesley Ellul

CCO

Mike Prasad

Founder & CEO
17:45 - 18:15

Marketing Technology: Predicitons for the Future

Nicolai Klausen

Co-Founder & COO

Workshops Room

10:00 - 11:10 Investor Workshop

10:00 - 11:10

Raising Funds in Crypto – The Startup Viewpoint

Hugo Jaques

CEO - Founder
10:10 - 11:10

The Investor Process – Managing Expectations

Hugo Jaques

CEO - Founder
10:35 - 11:10

The cost of capital has risen (inflation) – will that impact investments? Will the rise in the economy’s inflation impact investments for barrowers?

Will new projects be on hold due to low staffing levels?

Tony Evans

Co-founder
11:00 - 11:10

Next Generation fund raising in blockchain

11:10 - 12:10 Web3 MasterClass

11:10 - 12:10

Opening Intro

Dr. Justin Goldston

Professor, Founding Member
11:15 - 12:10

Web3 MasterClass

Dr. Justin Goldston

Professor, Founding Member
12:10 - 13:40 IMGL Masterclass

00:10 - 13:40

Gaming Law in Americas

00:55 - 13:40

Tech Law in relation to gaming in the Americas

13:40 - 15:10 eSports

13:40 - 15:10

Panel 1

14:10 - 15:10

Panel 2

14:40 - 15:10

Panel 3

Leander Rappmann

CEO
09:00

EXHIBITION

09:00 - 18:00
19:00

NETWORKING DRINKS

19:00 - 23:00 | Westin Harbour Castle
Enjoy a drink and exchange business cards.
19:00

IGATHERING DINNER

19:00 - 23:00
Several exclusive dinners will happen during the evening to facilitate networking among delegates. Would you like to be invited by the sponsor or get any more information please contact [email protected]
09:00

CONFERENCE - SIGMA AMERICAS 2022 - DAY 2

09:00 - 18:00

Workshops Room

10:00 - 12:00 LatAm

10:00 - 12:00

Emerging online gaming opportunitites in Central & South America

10:10 - 12:00

Market consolidation: Is there any room left for start-ups and a mid-market?

10:35 - 12:00

Gaming & Tax: Tax aspects of M&A in the online gaming industry (North America)

11:00 - 12:00

Emerging Markets – Upscaling in Latin America

Growing markets demand products and services. Latin America can help the business grow and upscale, in an easy way for the internationalization of your initiatives. This workshop shows a little bit of the scenario, main opportunities and trends in the Brazilian and Latin American markets.

Fernando Antunes

Founder & Professor
11:20 - 13:20 Horseracing

11:20 - 13:20

Horseracing in the future – Attracting millenials to the sport of kings

13:20 - 13:30 Public Financing

16:20 - 16:45 Leadership & Coaching Workshop

16:45 - 18:00 Data & Analytics Workshop / FinTech?

16:45 - 18:00

How Player Tracking is changing the way bettors analyze their betting data

16:45 - 18:00

Live Affiliate Coaching & SEO Workshop

16:55 - 18:00

Building the right data subsets – first party data vs. third party data

17:20 - 18:00

Data Protection: Why operators should continue to take data protection issues seriously

Conference Room

10:00 - 13:15 Law, Regulators & Government Affairs

10:00 - 13:15

The Ontario Market – Regulatory commercial review

10:10 - 13:15

Fireside Chat – A Stakeholder review of gaming in the province of Ontario

Martin Lycka

SVP for American Regulatory Affairs and Responsible Gambling
11:00 - 13:15

Diversity Plan – Problem Gambling and Cultural background

Shelley White

CEO
11:10 - 13:15

AML/KYC and the gambling industry – Insuring operators compliance with new standards and policy

Derek Ramm

Director of Anti-Money Laundering

Lindsay Slader

Managing Director

Ali Bartlett

Partner

Roger Redfearn-Tyrzyk

Director Global Gaming

George Rover

Managing Partner
11:35 - 13:15

Gambling in Ontario – A look at developments in the land based, online, lottery and Charitable Gaming sectors

Bliss Baker

Chairman
12:00 - 13:15

Understanding the differences between tribal gaming in the USA and First Nations Gaming in Canada

Stephen A. Crystal

Founder & CEO

Murray Marshall

General Counsel

Chairman James Siva

Vice Chair
12:25 - 13:15

Enforcement: How can governments enforce their regulations and penalize the grey market

Vadimas Bondarenka

Crypto Lawyer

Michael D. Lipton

Senior Partner

Daniel Wallach

Founder
12:50 - 13:15

IGAMING IN ONTARIO – LESSONS LEARNED FROM THE LAST 2.5 YEARS AND PREDICTIONS FOR THE FUTURE

Troy Ross

President

Jack Tadman

Attorney

Geoff Zochodne

Sports Betting Journalist

Kevin Weber

Partner
13:15 - 14:45 AGS Startup Pitch

14:45 - 18:10 Lottery & iGaming

14:53 - 18:10

Payment Innovation: Shaping the Future of the Online Gaming Industry

As the online gaming industry continues to grow in North America, innovative and more immersive payment methods are in demand amongst consumers. Payments technology has been noted to not only benefit consumers with instant gratification but also support operators in player acquisition and retention. In this session, we will examine how payment innovation will play a significant role in shaping the future of the online gaming industry.

Sereena Boparai

Director, Sales and Account Management
15:05 - 18:10

Lotto 2.0: The new age of lotteries – voices from around the world

“With online gaming booming, it’s time for lotteries to reinvent themselves and get over new players. What would be the best digital solutions to innovate this traditional game? How can technology partners help reinforce this to deliver the most seamless experience?”
mobile
Both retail & online sales
new games & content
Partnering with major brands for game content
Digital solutions
Attracting new players

Robert Montgomery

CEO

Leslie Badger

Vice President, Lottery Content & Interactive Account Management

Brad Cummings

Founder and & CEO
15:27 - 18:10

Responsbile Gaming best practices and standards for lottery and iGaming products – Providing consumers with enhanced responsible gaming options

Dan Trolaro

Vice President of prevention

Amanda Blackford

Director of Operations and Responsible Gambling

Cait Debaun

Vice President, Strategic Communications & Responsibility

Tracy Parker

Director, Standards and Accreditation

Christine H. Thurmond

Head of Responsible Gaming
15:51 - 18:10

How to take an iGaming startup and turn it into a full-scale business

Vladimir Malakchi

CCO
16:01 - 18:10

Deep Dive Discussion on the future of iGaming in Ontario

Aaron Speach

Founder and CEO

Michael D. Lipton

Senior Partner

Yaniv Spielberg

Chief Strategy Officer

Havard Lehn

Co-Founder

Jonathan Doubilet

MD & VP Business Operations
16:30 - 18:10

Free to play – Developing an online community and database now

Jason “Wolf” Rosenberg

CEO

Seth Schorr

CEO

Daniel Kustelski

Co-Founder & CEO
16:35 - 18:10

Brand Building in the hyper-competitive space in North America

Cam Wykes

VP, Head of Content
17:00 - 18:10

Finding the right balance of spend to ensure ROI

Seth Young

Chief Strategy Officer

Frank Herold

Business Development Director

Aly Lalani

Head of Marketing

Jason Stein

Director of Sales, Canada
17:25 - 18:10

Payments and Cashless Technology in the Gaming Sector

Nasr Sattar

VP Strategy & Innovation

Justin Hartzman

Co-Founder & CEO

Julian Goffin

Executive Director & CEO
17:50 - 18:10

Blockchain Technology & Omni-Channel Solutions For The Lottery and Gaming Sectors

Robert Montgomery

CEO

Tamara Hansen

Director of Sales

Mark Hemmerle

Vice President, Gaming & Compliance Counsel

R. Jayakrishnan

Vice President of Product Development
09:00

EXHIBITION

09:00 - 18:00
18:00

NETWORKING DRINKS

18:00 - 23:00 | Westin Harbour Castle
Several exclusive dinners will happen during the evening to facilitate networking among delegates. Would you like to be invited by the sponsor or get any more information please contact [email protected]
19:00

SIGMA / AGS AWARDS

19:00 - 23:00 | Rebel
This evening will celebrate the best of the industry in a record-breaking awards night with a premium guest list.
19:00

IGATHERING DINNER

19:00 - 23:00
Several exclusive dinners will happen during the evening to facilitate networking among delegates. Would you like to be invited by the sponsor or get any more information please contact [email protected]
22:00

SIGMA OFFICIAL CLOSING PARTY

22:00 - 04:00 | Rebel
Let off some steam after hard days of business deals.
09:00

Canadian Open VIP Access

09:00 - 18:00
Limited Space - Kindly send an email to [email protected]orld to register your interest
08:00

DELEGATES DEPART

08:00 - 20:00
09:00

Niagara Falls & Vineyard Tour

09:00 - 20:00
Limited Space - Kindly send an email to [email protected]orld to register your interest
 

OUR OPPORTUNITIES


Exhibiting Opportunities

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Close unsuited packages to compare the ones you are interested in most.

Platinum Package

Platinum Package
$40,500
  • Largest Island space – 6x10m

  • 45 Standard Passes for AGS + 4 Premium Passes for AGS

  • 5 Passes for AGS Closing Night

  • Personal introductions to potential clients – (affiliates, operators, or platforms) in your geo’s

AGS covers the costs of wifi and power supply of 16 AMP. This package calls for a creative booth at the exhibitor’s expense. Wired internet is also recommended against a charge.  

Gold Package

Gold Package
$35,000
  • Large Island space – 6x6m

  • 40 Standard Passes for AGS + 4 Premium Passes for AGS

  • 4 Passes for AGS Closing Night

AGS covers the costs of wifi and power supply of 16 AMP. This package calls for a creative booth at the exhibitor’s expense. Wired internet is also recommended against a charge.

Silver Package

Silver Package
$28,000
  • Large 6x6m space in high traffic areas

  • 30 Standard Passes for AGS + 3 Premium Passes for AGS

  • 4 for AGS Closing Night

AGS covers the costs of wifi and power supply of 16 AMP. This package calls for a creative booth at the exhibitor’s expense. Wired internet is also recommended against a charge.

Bronze Package

Bronze Package
$12,750
  • 6x3m space in Hight traffic areas

  • 14 Standard Passes for AGS + 1 Premium Passes for AGS

  • 3 Passes for AGS Closing Night

AGS covers the costs of wifi and power supply of 16 AMP. This package calls for a creative booth at the exhibitor’s expense. Wired internet is also recommended against a charge.

Branding Package

Branding Package
$9,000
  • 2x4m wall – custom-built, ready-made by AGS

  • 5 Standard Passes for AGS + 1 Premium Passes for AGS

  • 1 Passes for AGS Closing Night

Design of wall to be submitted by the exhibitor. Printing of wall, carpeting, wifi and power supply of 16 AMP, stools and table included in price.

Sponsorship Opportunities

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Conference Opportunities

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Conf.
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Innovation Conference
$29,000 1 Available. 1 left. 0 sold.
Conf.
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Affiliates World Wide Conference
$29,000
Conf.
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Workshop Sponsor
$30,000 8 Available. 8 left. 0 sold.
Conf.
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Tech Trend Conference
$29,000
Conf.
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Digital Marketing Trend Conference
$29,000

SPEAKERS


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VENUE

WHERE
Enercare Centre
Toronto, Canada

WHEN
Monday to Wednesday
June 6 to June 9, 2022

CONTACT US


 

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