5 New Affiliates to meet during Malta week
The digital marketing industry is all about keeping it fresh. And we certainly do that at SiGMA and Malta Week, as we have stumbled upon some gold nuggets outside the gaming industry. Hungry for traffic? Here are five top affiliates you shouldn’t miss while in Malta this November
Cristina Niculae, Interactive Gaming Group
Award-winning iGaming expert Cristina Niculae has reshaped the affiliate market with clever innovation and proven expertise. Her business model redeveloped the static SEO strategy, to an interactive experience connecting subscribed users of their Twitch channel to clients and companies. Instead of accessing fixed content, viewers of a Twitch stream can communicate with expert streamers, who are trained public speakers and business insiders. This genius use of new social media possibilities has shot IGG straight to the top.
Frederico Simoni, Monete Ltd.
Frederico Simoni is not someone to watch time pass by, he is always on track with the newest development of iGaming, but also many other fields. As an early adopter of crypto, he has made DeFi technology an integral part of his affiliate solutions, striving to keep the communication between customers and businesses as fair, transparent and secure as possible. Simoni is clever, but he does not chase wealth. Instead of expanding his team with the revenue he creates, he has maintained a close work environment that enables a maximum of creative liberties and flexibility, which has proven to be highly resilient to the volatile gaming market.
Alex Gambler, Zenalytics
The name fits the incredible success in the business. Alex Gambler rose to the top by allocating his resources to customer needs and top SEO performance. The traffic of his sub-brand Casinority is 85% SEO-based, surpassing the competition. Content-wise, the focus lies on clear and concise analysis of complex matters, keeping up to date with regulatory development and creating an easily accessible platform for customers of the Gambler universe.
Yohan Leon, Kensho Media
SEO content and gaming website design was never necessary for iGaming affiliates, until Yohan Leon changed the game. Not money drove the young prodigy to develop high quality experiences that were enjoyable to browse, but passion to exceed in quality. Leon’s hobby transformed to a business concept that has seen wild success in the Spanish and Italian market. His site does not feature an abundance of advertisement but focusses on the products customers are looking for. Greedy competitors were forced to adjust their profit-oriented sites to a fairer environment, all thanks to Yohan Leon’s ambitious move to transform the market.
Riccardo Busato, GameRevolution
What started out as a popular poker school, is now one of the major affiliate websites for poker, betting and online casinos. Their trick is to not attempt to be everything to all people, but instead to engage with VIP customers and assist them in their gaming ventures, helping them to make the most out of their experiences. The guiding nature of GameRevolution reflects the roots of the company.
Malta Week – Save the dates:
For the first time ever SiGMA Group is bringing its 4 leading shows together for the mother of all conferences. From the 16th to 19th November, SiGMA, alongside AGS and AIBC will bring the best in the business to a first-class meeting point. Join us for the 7th edition of SiGMA at the MFCC – Malta Fairs Conventions Centre, and explore how you can benefit from being a delegate, a sponsor, an exhibitor or a keynote speaker.